Monday, February 06, 2006

Greg Norman Australian Prime

Like him or not you have to admire Greg Norman's penchant for starting businesses. He starts one as easy at Tiger drops 6 footers. This time he is getting involved with Australian grain-fed beef. Greg is teaming up with the world's biggest beef producer, the Austrailian Agricultural Company which will lead to the launch of the Greg Norman Australian Prime beef brand on to export markets.

"There is no doubt that Australian food products, and beef in particular, resonate very strongly with U.S. consumers, because of this country's clean, green, wholesome image," Norman said.

I, for one, am a big fan of Norman wines so I suspect Norman beef will be held to the same high standards as all the other Norman branded ventures.

For more info click here.

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